Making IP a Part of Your Business
The real value of intellectual property (IP) resides in your capacity to use it as an integral part of your business. An innovative business will make effective use of IP to market itself, sell more products and services, and leverage its resources and skills in order to gain a competitive advantage in the marketplace.
Find out how IP can become a valuable asset for your business.
- About Intellectual Property
- Leverage Your IP Assets for Business Success
- IP for Exporting Businesses
- Secrets of Intellectual Property: A Guide for Small and Medium-sized Exporters (World Intellectual Property Organization)
- IP Panorama
Watch short videos to deepen your knowledge about IP.
- Success Stories
Learn more about creators, inventors and businesses who benefited from IP in their innovation process.