What is a trademark?

A trademark is a word (or words), a design, or a combination of these, used to identify the goods or services of one person or organization.

Your identity in the marketplace

Original, distinct, unique. It's all about standing out.

Your trademark helps your customers distinguish your products and services from others in the marketplace.

Protect your trademark

A trademark registration provides prima facie evidence of ownership. In a dispute, the registered owner does not have to prove ownership; the onus is on the challenger.

15 years of exclusive rights

Your trademark registration also gives you the exclusive right to use the mark across Canada for 15 years. Your registration is renewable every 15 years after that. Register your trademark now!

What's New

Why register your trademark?

A registered trademark provides prima facie evidence of ownership and exclusive rights across Canada. Read more…

How to apply

  1. Before you apply, consult
    1. A Guide to Trademarks
    2. The trademark application process
    3. The Wares and Services Manual
  2. Submit your application

Need assistance preparing your application?

Obtain professional assistance from a registered trademark agent.

Trademark oppositions and section 45